The health-conscious Sweetgarden salad chain was created by Nathaniel Ru, Jonathan Neman, and Nicholas Jammet. These three undergraduates from Georgetown University on one of the fastest-growing startups in the country. They began their endeavor in 2007 and opened a single location in Georgetown. This first endeavor was backed by 40 relatives and Friends. They currently have 31 locations nationwide and plan to have about 40 locations by the Year’s End.
They have also managed to raise approximately 95 million dollars of venture capital funding for three rounds.Their business was created by the desire to have healthier food choices in Georgetown. The trio claimed that they were incredibly disciplined from the beginning and remember not to lose sight of their roots. This part of their business plan helped to raise the money that was used to open the locations.The trio was extremely lucky to know individuals that would be solid backers and who would help propel them to their great success. They say that they know how fortunate they were and are aware that they had opportunities that many others in their situation may not have had.
Nathaniel Ru recently talked about living his dream which is exactly what he is doing currently. He said that he met his partners before the idea for Sweetgreens came to life. He attributes some of the companies success to this factor. He said that they were able to establish a relationship early on and that has helped to keep him on the same page as his partners.
Nathaniel Ru said that he is incredibly proud of his accomplishments with this endeavor and looks to establish close ties with his employees as well as the investors. He said that he wants to create a company that has a positive nature and allows people to have healthy options that come straight from the farm to the table. He also wants to empower those individuals that are working for the company to help them succeed in life. He envisions continued growth for his company along with a growing interest in similar business concepts that are related to healthier eating.